Thursday, August 16, 2018 by Lauren Jost Church West Elm and Leesa Partnership Expands to UK

Leesa’s luxury mattresses and pillows can now be experienced in West Elm’s stores throughout London

West Elm and Leesa Partnership Expands to UK

Leesa’s luxury mattresses and pillows can now be experienced in West Elm’s stores throughout London

London, UK – August 15, 2018 – Leesa Sleep, the online luxury mattress company and modern home furnishings retailer West Elm today announced an exclusive partnership in the UK, which expands upon the brand alliance which launched in the United States last year.

For the first time in the UK, this partnership enables customers to experience the comfort of a beautifully designed and crafted Leesa mattress at any West Elm UK location including Tottenham Court Road, Westfield London and Kingston Upon Thames, before purchasing it.

Leesa’s recently launched pillow, designed to cool one’s head while keeping the neck and spine aligned, will also be available at all three West Elm stores. The pillows combine with the Leesa mattress to deliver the deep restful sleep that has made Leesa one of the largest sleep companies in the U.S. in under 4 years. The newly-developed pillow incorporates temperature control technology developed for NASA. Both products will be introduced at West Elm’s stores and will continue to be available at Leesa.co.uk

The mattress and the pillows are manufactured in England, enabling the assurance of outstanding quality and consistency, as well as the minimization of carbon footprint.

Leesa’s long-standing policy of providing a 100-night risk free trial will also apply to mattresses and pillows purchased through West Elm stores, giving customers additional peace of mind.

“A lasting partnership requires shared values. Both West Elm and Leesa are organizations with a powerful social mission,” said David Wolfe, Co-Founder and CEO of Leesa Sleep. “Since day one, Leesa has donated one mattress for every ten sold and to-date we have donated over 30,000 mattresses. Our social impact programs make Leesa a different kind of company and to celebrate our partnership with West Elm, we are making an additional donation in London next month when we will be giving 50 mattresses to London-based charity, the Single Homeless Project.”

“We share a mission with Leesa of helping our customers make conscious purchase decisions that can shape their communities and make a difference in their everyday lives at home.  We are pleased to extend our partnership with Leesa to the UK and offer our customers another compelling reason to shop for change at their local West Elm UK store,” said West Elm President Alex Bellos.

West Elm is a home furnishings retailer committed to offering unique, approachable designs that make an impact in everyday life, from creating affordable products for modern living to its commitment to Fair Trade Certified, local and handcrafted products to its community-driven collaborations and events. West Elm is a division of Williams-Sonoma, Inc.’s portfolio of brands.

This announcement comes after a breakout year for Leesa, which included a £17.6million round of Series B funding, the addition of former Seventh Generation CEO John Replogle and former President and COO of Rent the Runway Beth Kaplan to its Board, and the inclusion in Forbes’ list of Next Billion Dollar Startups. As a certified B Corporation, Leesa is one of about 2,500 companies that meet rigorous standards of social and environmental performance, accountability and transparency. The company is part of a global movement using business as a force for good and has donated over 30,000 mattresses since launching in 2015. Leesa is excited to continue the momentum and global growth through prestigious partners like West Elm.

For more information on Leesa, visit www.leesa.co.uk.